How Does Social Media Marketing Impact My Company’s Sales & Customer Growth?
The AD Leaf is a direct social media marketing company focused on the big picture. First, we understand your goals and work to educate our clients on the immediate and long-term term impacts of social media marketing. In the beginning of your journey with your new social channels, this time serves as a branding tool for your company. You are essentially raising your hand and telling your customers, vendors, and audience “Hello Everyone, We are here!” The initial priority is to introduce your services, offerings, products, and to showcase you as an authority within your industry. We achieve this goal through great, rich, and engaging information shared around your business segment and business model.
The AD Leaf currently designs and effectuates successful marketing & branding campaigns with the following social media channels:
- YouTube
- Snapchat
- Yelp
- Foursquare
Once we have begun to showcase your company as an informational resource within your business model; your customers, vendors, and audience will begin to feel confident with you as an informational resource within your industry. You will possess much more leverage and strength (purchasing power) in asking clients to purchase your goods and or services. Social Commerce is the fastest growing segment of online e-commerce. In 2015, almost 30 percent of all website traffic was created and generated by social media. As commerce continues its transition to internet based commerce called e-commerce, a strong and exciting social media services are critical to your businesses success.
5.11 billion people now have mobile phones. That’s up 2% from last year. Of those, 3.26 billion use their mobile devices to access social media, up 10% from last year.
The AD Leaf’s extensive fact finding research, industry trends, competitive analysis, and understanding of your business model drives the decision around which social media marketing channels are going to provide the biggest branding recognition, brand development, and lead generation for your business. We identify which social media platforms will make the biggest splash, the greatest impact, and have the best benefit for you. It is very important to ensure that your company is communicating with your customers, clients, vendors, and potential business partners within the appropriate social media channels. If you have not realized branding success and or lead generation with social media-one of the symptoms could be that you have chosen to set up, optimize and market via an incorrect social media channel choice amongst other issues. Additionally, picking incorrect social media marketing channels may also cause your company to waste marketing dollars, payroll, and lose bottom line profitability through your incorrect usage of sponsored posts, boosting, and minimal or zero return on investment. If all of this was not enough to convince you, Forbes has an excellent article on the importance of social media marketing.